Apple Inc said it received a record four million first-day pre-orders of its new iPhone 6 and iPhone 6 Plus, meaning many customers will have to wait until October for their new phones.
Apple said a significant number of orders will be delivered to customers beginning Friday, but many will be shipped in October as demand outstrips supply.
The first-day pre-orders for the new iPhones, which feature larger screens, were double the two million orders for iPhone 5 models in 2012.
“We attribute this (pre-order numbers) to the large pent-up demand for larger screens on the iPhone …,” Janney Capital Markets analysts wrote in a note.
The brokerage raised its unit sales estimate for the latest iPhones to 37.4 million for the fourth quarter and 60 million for the first quarter.