Many people have always loved sport, whether amateur or professional. After the legalisation of sports betting, it has become one of the most popular types of entertainment, especially online. Below, we’ll take a deeper look at the factors behind the popularity of betting and give a brief overview of the best digital platform in this field – 1Win Singapore.
Sports Betting in Singapore: Growing Popularity Year on Year

Gambling is on the rise in Singapore, as is the case in many neighbouring Asian countries.
Recent studies show that bettors justify their actions by framing them as charitable or socially beneficial, particularly when their losses contribute to state-sponsored development programs. Additionally, bettors emphasize their sports knowledge and emotional investment to distinguish themselves from problem gamblers.
Factors contributing to popularity of online bets in Singapore:
- Possibility to earn money. With a reasonable approach, there is always an opportunity to win a decent amount of money. Hence this industry is so popular.
- Form of an entertainment. Sports betting can be a fun activity and a great way to connect with friends. Making an accumulator bet adds excitement, especially with the chance to win big. The thrill of watching a bet unfold makes it even more engaging.
- Convenience. Easy access through mobile apps and modern websites. Placing a bet has never been easier thanks to advances in digital technology.
- Live wagering. Real-time wagers on ongoing matches. Modern platforms ensure a possibility to watch matches directly on their websites, they also provide bettors with real-time analytics.
- Diverse payment methods. Top websites ensure secure and anonymous transactions, including cryptocurrencies (BTC, ETH, stablecoins…)
- Attractive bonuses. Promos, free bets and cashback offers. These all help to retain players and attract new users.
- Bringing people together. Online wagering provides bettors with a spot to place bets in areas where classic bookmakers or casinos do not exist or are hardly accessible.
- Social influence. People often engage in wagering activities because of their peers or the communities they are part of. When friends or groups discuss strategies, share tips, or celebrate wins together, it creates a sense of belonging and encourages participation.
- Community trends. They also shape individual behavior. For example, if a particular team or event becomes popular within a group, others are more likely to place bets on it. Social media and online forums amplify this effect, as users share their experiences, predictions, and outcomes.
There are additional facts that indicate an increase in popularity of online betting. For example, Singaporeans tend to spend more money on this activity year-by-year. They spent a record $12.2 billion on lottery, sports betting, and horse racing in the 2023/2024 financial year, a 7% increase from the previous year. Most of the revenue was returned to the public through prize payouts, taxes, and community projects. Sports betting saw strong growth due to new leagues and events.
Well, let’s switch to a brief review 1Win to reveal why it is the top choice for local bettors.
1Win Singapore: A Growing Presence Online
1Win is a fast-growing name in the betting industry, attracting users from different countries, including Asian ones. The platform offers a wide range of sports to bet on, live streaming options and multiple payment methods.
With support for multiple languages and currencies, including digital assets, the 1Win website makes betting accessible to a global audience. If users need assistance, they can contact customer support through a variety of contact options, or have access to a detailed help section or rules page for guidance.
Simple and Easy-to-Use Interface
1Win is designed for easy navigation. The Sports section (for betting) is at the upper area of the homepage. It provides quick access to sports matches and markets. The Casino section includes slot games from well-known iGaming developers. The layout is clean, making it easy to switch between sections.
Mobile App: Bets on the Go

The company offers a mobile app for Android and iOS. The app is lightweight and doesn’t take much storage space. It has the same features as the website, including diverse 1Win betting options. For security purposes, it is recommended to download the application from the official site.
Reliable Support and Security
1Win casino Singapore is committed to player safety and satisfaction. A support team is available round-the-clock via live chat and email. Strong security measures help to reliably protect accounts and funds. The platform is building trust with its growing gambler base.
In conclusion, this is a responsible and user-oriented platform for betting enthusiasts. Its unique features and implemented security measures make it a strong choice for both newcomers and seasoned users.