Scam Alert: Brand Care Digital Dubai SEO Agency

Business, Marketing / By /

10 Questions To Ask Before Signing A Contract With An “Agency” in Dubai

This is a alert for webmasters who get contacted by this company with no intention of paying for your services. Here is the full scoop:

So this “Agency” will call contact your website and have you do a guest post, try and get you on whatsapp, then they one the article is online they will disappear, they won’t even bother to open the paypal invoice they asked you for! But now they have been exposed as Brand Care Digital out of Dubai. They will come up as many usernames on Gmail, then try and get you on WhatApp or Telegram where they will get you to put up your post but then never pay, even after month and saying it’s going to be paid ‘as soon as possible’. Anyways be careful when choosing a Dubai Marketing Agency, as we at LiveNewsChat have found out.

So basically these people at Brand Care Digital take 100% profits from their clients, by not paying their suppliers. Simple scam so just make sure they pay upfront.

Here is the story regarding Dubai Agencies and how to be careful.

seo dubai

The SEO world is ripe with jargons, empty promises, and fluctuating price tags. What’s the sole way to be sure you’re putting your marketing budget into capable hands?

Demand to know the right questions before signing on the dotted line. In order to ease you through it, here are 10 things you need to ask, plus a bonus how-to on understanding what those responses really mean to your business.

1. What Is Your SEO Strategy, Short-Term Wins or Long-Term Growth?

Pro tip: Avoid agencies selling “quick wins.” SEO is a marathon.

A quality agency will focus on building a foundation, authoritative backlinks, content strategy, and technical health, that maintains traffic over the long term. For example, focuses on sustainable SEO that increases in value over months, not days.

2. Can You Explain Your Strategy in Layman’s Terms?

Most of them use jargon to sound effective. But if they can’t explain what they do in a way you can comprehend, maybe they won’t even know themselves.

Top-notch SEO partners must be able to break down complex strategies into basic business goals.

3. Do You Keep Yourself Updated with Google’s Algorithm Changes?

Google makes thousands of algorithm updates every year, a few small, some groundbreaking (like the Helpful Content Update or Core Web Vitals launch).

Ask if the agency:

  • Attends SEO conferences or webinars
  • Follows publications like Search Engine Journal or Moz
  • Has an innovative process for tracking sites after algorithm updates

4. How Do You Integrate SEO into Our Business Objectives?

SEO doesn’t happen in isolation. Your agency needs to inquire:

  • What are your sales objectives?
  • Who is your target customer?
  • What do your competitors have?

Only then can they construct an SEO campaign that in fact reinforces your KPIs, whether ecommerce sales, local traffic, or lead generation for B2B.

5. What Tools and Technology Do You Utilize?

Transparency in tools equals trust. Reputable SEO agencies utilize a combination of industry-standard tools such as:

  • SEMrush / Ahrefs (keyword research & backlink monitoring)
  • Screaming Frog (technical audits)
  • Google Analytics & Search Console (performance monitoring)
  • PageSpeed Insights (site speed and UX)

6. What KPIs Do You Track and Report On?

A good agency will not just be tracking keyword positions. They will be tracking:

  • Organic traffic
  • Click-through rates
  • Bounce rates
  • Time on page
  • Conversion rates
  • Backlink quality over time
  • And attributing those back to ROI

7. How Do You Address Mobile and Technical SEO?

With over 80% of Dubai users accessing websites on mobile, mobile optimization is non-negotiable. That involves:

  • Mobile-first indexing compliance
  • Page speed optimization
  • Responsive design testing

Technical SEO is the horsepower under the hood, Full technical audits to uncover and fix performance bottlenecks before they affect rankings.

8. What’s Your Link-Building Philosophy?

Some of the biggest red flags in SEO are spammy or “black-hat” backlinks. Google is enforcing the prohibition on link schemes more forcefully than ever.

Instead, look for agencies that secure editorial-quality backlinks through:

  • Guest posting on authoritative blogs
  • Digital PR campaigns
  • Content partnerships
  • Local business citations

9. Can You Optimize for Multilingual SEO?

Dubai is a highly multicultural city in the world. If your market is Arabic, English, or Russian speaking (or more), inquire about multilingual SEO.

This encompasses:

  • Hreflang implementation
  • Geo-targeted content
  • Keyword targeting by language

Final Thoughts: Choose a Partner, Not Just a Provider

The SEO company you choose will define how the online community sees you. Don’t accept the first flashy proposal or lowest bid. 

Ask the tough questions. Get down to the nitty-gritty. And remember: better SEO strategies aren’t built overnight, they’re developed through experience, proof, and continuous work.